_ By: Sofia Jesani
Major: Pre-Journalism/advertising, '14, pursuing Spanish minor and New Media Certificate
Twitter: @sofiaj91

At our first PRSSA meeting this spring, we had the opportunity to hear from a pair of excellent speakers from Communications 21®, a full-service, integrated marketing public relations and interactive firm based in Atlanta, Georgia. Karla Slocumb and Teleen Anderson Lozano joined us to give us the dirt on getting the job you want, what to do at an interview and how to start building your resume now!

Slocumb, whose focus is developing special events, marketing strategies and media relations tactics for a variety of industries, stressed the importance of having social media experience. She pointed out that adding some blog posts or even a link to your blog can add so much more value to you resume. When asked about interviewing prospective employees for her company, Slocumb exclaimed, “You would be surprised how many people can’t write a tweet!” Now, more than ever, social media and internship experience is vital. Lazano and Slocumb gave us the do’s and don’ts while going about the interview process and obtaining the perfect internship: